With an effective Strategic Marketing Plan you’ll have a roadmap that merges your education marketing investments with your corporate objectives.

QED offers three levels of Strategic Marketing Services to meet your needs.

BASIC
Straight to the point, we’ll laser in on marketing strategies and recommended tactics designed to achieve your organization’s key objectives with clarity and purpose.

Your customized plan will include:

• Corporate overview
  A summary of the business, strategic vision, primary objectives and key metrics for measuring success
• Situation Assessment
  Competitive environment, target markets and opportunities & threats
• Strategies
  Communication, segmentation, promotion, public relations, branding, unique selling propositions, creative, pricing, product, sales, distribution, etc.
• Tactics
  Recommendations for programs designed to support your marketing strategies
• Budget
  Recommendations based on goals and desired return on investment
• Short and Long-term Implementation
  Timeline Six, twelve and thirty-six months

Process:
1) Initial conference call to review client expectations and requirements
2) Client returns QED Marketing Intake Questionnaire
3) Review and evaluation of all aspects of your previous or current business objectives, goals and marketing plans
4) One day client site-visit to discuss corporate goals & objectives, marketing resources and recent marketing strategies and tactics
5) Written Strategic Marketing Plan detailing all plan components as defined above
6) Follow up Q & A conference call to answer questions

ADVANCED
QED will create a comprehensive Strategic Marketing Plan that includes everything in our Basic Service, plus short-term and long-term tactical projects and programs designed specifically to support each marketing strategy defined within the plan. Definitive descriptions of projects designed to achieve the plan’s strategies, including who, what and how, as well as tracking metrics for each tactic

PREMIUM
QED will create a comprehensive Strategic Marketing Plan that includes everything in our Advanced Service, plus provides project management and consultation for the implementation of the plan’s tactics.

For a complete description of our Strategic Marketing Plan services download the brochure.

Call 866.880.0817 or e-mail info@QEDdata.com to learn more!